Writing Samples

Blogs

14 Proven Ways to Optimize Listings for Selling on Walmart.com

A listicle-style blog based on an interview with a subject matter expert. I also turned this content into a downloadable checklist as a lead magnet.

The World’s Largest Frying Pan … Sort Of

A crowd-pleaser that spiked audience engagement on social media and also earned organic search traffic (it’s #2 in Google for “Long Beach frying pan”).

How We’re Shaping The Future Of Sustainable Fashion Today

An editorial-style blog meant to uplift and inspire individuals to take part in sustainable fashion.

Emails

A sustainable guide to d-eco-rating your space🏠

This subject line really grabbed their audience, and we ended up with an incredible open rate as well as a higher than average CTR.

Coast into spring! 

I maintained an average open rate of 19% for the visitors bureau. I also optimized the design of these newsletters to increase visitor guide requests and CTR (typically 15%+).

Your emotional reality isn’t all in your head 

A strong performer that drove a higher than average open rate and conversions.

Social Media

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